Ericsson Press Releases
Ericsson introduces world’s smallest PCS Phone
Tuesday, March 04, 1997
Ericsson today introduced the world’s smallest PCS phone, weighing in at a mere 4.7 oz. (135 g) and standing just four inches tall (10 cm). The new Ericsson CF 788 is built for the PCS 1900 system (GSM North America) and offers users an array of new, customized features.
Although the CF 788 is small enough to fit in the user’s purse or pocket, it is big on power, delivering an outstanding three hours of talk time and 48 hours of standby time. The CF 788 also has two vocoders, including an enhanced full-rate vocoder for superior voice quality. The elegant CF 788 will be available in the U.S. beginning in June wherever PCS 1900 systems are in operation.
Monday, December 8, 1997
RESEARCH TRIANGLE PARK, N.C.-Ericsson Inc. recently announced that shipments of its smallest personal communications services phone are under way this month.
Consumers can personalize the CF788 by choosing between the reduced menu mode for the functions they use most, or the fully extended menu mode to access all the phone’s features. Users also can choose from 12 ring types, including seven melodies, or compose their own melody-a feature unique to Ericsson, said the company.
The new phone supports short message service, caller ID, alternate line service, over-the-air activation and a subscriber identity module card for international roaming. It will store the phone numbers of unanswered calls and up to 97 speed-dial locations.
“Ericsson’s new CF788 allows users to choose functions that suit their individual needs. This includes almost all functions, from the way it operates to the sound of its ring. The technical sophistication of the CF788 is matched only by its style,” said Dave Korb, vice president of sales and marketing for Ericsson Mobile Phones in North America.
The CF788 will be offered in metallic colors of bordeaux red, charcoal, deep blue and dark green.